Hello, Blog!

Welcome to goedke.dev. The digital outlet for my existential dread.

Why a personal site?

I can only scream inside my head for so long. I’ve been thinking about setting up a place for my opinions and projects for a long time. And I guess the one up shot of new AI tools is that doing so is easier than ever. After spending a decade building connected devices and embedded systems at DMC, going back to school for an MBAi at Northwestern, and now working as a Product Manater … I have a lot of opinions. And I think you all should hear them.

I built this with Astro 5, because I wanted something fast, simple, and fully under my control. No platform lock-in and fully customizable so I can be just a litle bit differnet.

What to expect here

• Product management — strategy, prioritization, working across disciplines, delivering real value
• Embedded systems & IoT — connected devices, firmware, and the hardware-software boundary
• AI/ML in practice — applied machine learning, LLMs, and what the hype actually looks like on the ground
• Notes from the edges — wherever these worlds intersect

A bit about me

I studied Mechanical Engineering at Notre Dame, spent years building IoT and embedded solutions, and then went back for a joint MBA/AI degree at Northwestern’s Kellogg and McCormick schools. These days I work at U.S. Bank as a product manager and think a lot about how the best businesses are built.

I’m looking forward to writing here regularly. Stay tuned.